For me, attraction marketing is one that brings value to the marketplace, leverage the internet and offline by teaching people and providing them solutions to their problem. Solutions to their pain – the pain of struggle growing their business! And as I was saying - this require a skill. You need to learn how to bring value to people and be an attractive marketer. By practicing this, you can create relationship. It’s really all about relationship building.
Every time you click on an ad on Facebook, Facebook is making money on that ad, and a business is running it because they need web traffic. So Facebook, is essentially selling targeted web traffic. Google does the same thing. At the top of every Google search, there are typically 2 to 3 ads, and on the right side, there maybe as many as eight. Thus Google is selling traffic. Same for Bing and Yahoo. This results in millions of dollars income for these companies. Click the link at the bottom of the page to learn more about the truth of how Google and Facebook really make their money.
One of my favorite approaches to get my pipeline going is attend a bunch of meetups or local events in my area. I teach what I do on this blog – How to network at events. I love this approach as only people who want something MORE in their life will bother attending events and that is a lot easier type of person to talk to than someone who is NOT motivated to network or build their business.
The internet has made it easier than ever for people involved in multilevel marketing (MLM) to find leads or people who might be interested in your product, service, or business. Instead of just reaching out to people you know or approaching strangers, you can create a website, build an email list, leverage social media, and develop referral programs to generate solid leads that can eventually translate to sales.